Expanding Media Reach: Aligning Your Story to the Newsroom

In this on-demand webinar, speakers from The Canadian Press, Leger, and Notified explore how newsroom priorities have shifted and what that means for stories being selected, shaped and shared across borders.

Watch now to learn:

CP Webinar Post Show

  • How evolving audience interests and political shifts are influencing which stories get covered
  • How international events and conflicts shape the way Canadian media connects global and local stories
  • How PR teams are adapting their outreach for regional and international audiences
  • How to support reporters with relevant and well-positioned narratives

Watch Now

Speakers

Lisa Covens | Headshot
Lisa Covens
Sr. VP, Public Affairs & Comms.
Leger
Kate Hopwood | Headshot 
Kate Hopwood
Business Editor
The Canadian Press
Headshots_CP (2)
Chris Makuch
Sr. Director of Sales
Notified